Arcstream · Brand, Site & Content
A full launch package for an experiential and brand-experience technology studio in Surrey and London: a new website, a design system, a search plan, a social plan, and a library of web, social and film templates. In build now, launching at the end of 2026.
The brief, the build, and the result.
Arcstream builds interactive, immersive and LED work for brands and their events, and had outgrown a holding page that showed none of it. The brief was a site that shows the work, a brand that stays visibly active, and every enquiry landing in HubSpot. We started with a design system rather than pages: brand, motion, voice, sitemap, wireframes and a toolkit in one private reference site, worked through with the team over more than two hundred questions. The visual idea is the cut, the mark's bands sliced on a diagonal and photography split into offset strips like light off an LED wall. The website is a static, pre-rendered build of around forty pages, with case studies, services and free planning tools that AI agents can use as well as people. Around it sits the part most launches skip: a search plan built on a 128-term keyword map and full structured data, a weekly social plan across LinkedIn, Instagram and Facebook, and template sets for posts, video and film, from a six-second ident to a two-minute showcase with its cut-downs. The site runs on our own engine underneath, so the content and the templates stay in step.
- 01Private design-system site: brand, motion, voice, sitemap, wireframes and toolkit
- 02Around 40 static, pre-rendered pages with case studies and service pages
- 03SEO plan: 128-term keyword map, page-to-search map, full schema.org graph and llms.txt
- 04Social plan: LinkedIn, Instagram and Facebook every week, six core post types in every size
- 05Around 50 website templates, plus experimental families
- 06Film templates: ident, case-study reel, explainer, lower thirds, end card
- 07Showcase film with 60 s and 30 s cut-downs in 16:9, 1:1 and 9:16
- 08Free planning tools, available to AI agents through WebMCP
- 09Every form and enquiry wired into HubSpot
Engagement model varies — direct, partner-delivered, subcontract, or confidential. Some client names and implementation details have been intentionally generalised.